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EXPRESS: Let Clickstream Talk: A Graph Neural Network Approach to Sales Forecasting

This paper proposes ForecastClickGraph, a deep learning framework that extracts cross-product relationships and demand information from clickstream data for probabilistic sales forecasting. ForecastClickGraph models stages in consumer shopping journeys as a dynamic graph, where nodes represent individual product-stag...

Rong Liu, Zi-Han Chen, Deng-Hui Zhang et al. · 0 citations

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