Bina Andari Nurmaning

PENGARUH KETERGANTUNGAN PENGGUNAAN TIKTOK SHOP DAN KECERDASAN FINANSIAL TERHADAP KUALITAS HIDUP GEN Z (STUDI KASUS PADA MAHASISWA SEMESTER VI DAN VIII PRODI PENDIDIKAN EKONOMI UNIVERSITAS BHINNEKA PGRI TULUNGAGUNG)

This research was motivated by the ease of transactions and the massive exposure to digital commercial promotions on social commerce platforms, which trigger impulsive consumer behavior among the younger generation. These real-world issues lead to financial instability, emotional stress, and a compromised quality of li...