TL;DR
It is revealed that syntactic linguistic features, including sentence length, word composition, and emoji usage, are significantly associated with all three diffusion-related engagement behaviors, i.e., likes, comments, and reposts, and influencer status positively moderates these relationships.
Abstract Background Despite the growing importance of social media in mobile health (mHealth) communication, we lack a clear understanding of how emotional elements like emojis shape message effectiveness. Furthermore, since emojis are inherently tied to text, their impact may be highly dependent on the relevance and c...
Health misinformation on social media is not only a problem of inaccurate content, but also a communication problem shaped by trust, uncertainty, emotion, identity, platform design, and unequal access to credible information. Artificial intelligence (AI) is increasingly proposed as a tool for addressing this problem, y...
This study analyzes seven representative fake news incidents related to public safety rumors and crisis-related misinformation in Kazakhstan and China to examine the overall logic of how misinformation is generated and disseminated on social media. Rather than treating it as an isolated phenomenon, the study approaches...
The review examines studies published between 2012 and 2026 that examine the impact of social media on how young adults consume news. The literature shows that social media has become a main source of news, taking the place of traditional media due to the availability of news through mobile devices in a personalised an...
The rapid growth of social media has transformed the way people access health information, particularly through short-video platforms such as Instagram Reels and YouTube Shorts. These platforms offer opportunities for widespread dissemination of health-related content but also facilitate the rapid spread of misinformat...
BACKGROUND The pervasive use of social media has created a complex digital ecosystem where high connectivity coexists with significant challenges, including the rapid spread of misinformation, particularly regarding mental health, and documented negative impacts on psychological well-being. Platform architectures desig...
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