Are Good Generators Good Decision-Makers? Policy Learning for General Interventions via Retargeted Counterfactual Generation
Raphael C KimJingsen ZhuRamin ZabihMichele Santacatterina
Oct 2026
Machine LearningData Science
Abstract
Generative models are increasingly used to support decision-making in complex systems, where interventions may be joint and high-dimensional, and outcomes are high-dimensional. However, using generators for these decision-making settings are challenged by three problems. First, they are often trained on noisy logs with limited intervention data. Second, generator learning can be noisy across different environments. Third, generators are not optimized for the decisions they support. We introduce policy learning via retargeted counterfactual generation, which trains a generator for the decisions it supports in three steps. We (1) learn a doubly-robust, invariant counterfactual generator for high-dimensional interventions and outcomes, (2) conduct policy-learning based on its rollouts, and (3) retarget the generator toward the learned policy's interventions and relearn the policy, so the generator is accurate where decisions are made. Theoretically, our generator's excess counterfactual risk has a doubly robust product remainder, and retargeting removes the worst-case density ratio between the logged and learned policies from the regret. We demonstrate the efficacy of our approach across synthetic data, Cell Painting images of SARS-CoV-2-infected cells, and physical video simulations.
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