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Beyond Green: Why Leaders Must Choose Transformation Over Technology? A Human-Centric AI Framework for Genuine Sustainability

Jun 2026 · Circular Economy and Sustainability · Vol 6 · 0 citations · 23 references

TL;DR

This paper draws a sharp and necessary distinction between superficial greenwashing and genuine sustainability, arguing that meaningful progress requires grounding AI systems and services in four non-negotiable operational principles: Redesign, Anticipate, Redistribute, and Envision.

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