2024· South Asian Journal of Marketing & Management Research· Vol 14, pp. 1-7· 0 citations
TL;DR
In the e-commerce and financial industries, AI has been deployed to achieve better customer experience, efficient supply chain management, improved operational efficiency, and reduced mate size, with the main goal of designing standard, reliable product quality control methods.
Abstract
The main purpose of our study is to analyze the influence of Artificial Intelligence (AI) on firm performance, notably by building on the business value of AI-based transformation projects. This study was conducted using a four-step sequential approach: (i) analysis of AI and AI concepts/technologies; (ii) in-depth exploration of case studies from a great number of industrial sectors; (iii) data collection from the databases (websites) of AI-based solution providers; and (iv) a review of AI literature to identify their impact on the performance of organizations while highlighting the business value of AI-enabled projects transformation within organizations. In the e-commerce and financial industries, AI has been deployed to achieve better customer experience, efficient supply chain management, improved operational efficiency, and reduced mate size, with the main goal of designing standard, reliable product quality control methods and the search for new ways of reaching and serving customers while maintaining low cost. Machine learning and deep learning are two of the most often used AI approaches. Individuals, businesses, and government agencies utilize these models to anticipate and learn from data.
This study aims to analyze the role of Artificial Intelligence (AI) in driving digital business transformation through a systematic literature review approach. Digital business transformation has become increasingly essential for organizations seeking to maintain competitiveness in the era of Industry 4.0 and the emerg...
Ilham Karunia Akbar, Rafly Verdyansyah Pratama, Ahmad Rifa’i et al.· Devotion : Journal of Resear...· 0 citations
In recent years, Artificial Intelligence (AI) has turned into a game-changer for the way companies manage their affairs in today's world, offering improved strategic decision-making, operational efficiency, innovation, and organizational competitiveness. While there is a large volume of research being focused on AI, th...
W. Akram, Zeeshan Ali, Alia Safdar et al.· Priviet Social Sciences Jour...· 0 citations
The article examines the potential of artificial intelligence to optimize management processes and improve decision-making in large organizations and proposes a conceptual AI-based management framework that integrates data sources, analytical models, and decision support systems into a unified adaptive cycle with a fee...
Serhii Kubitskyi, Yevhen Kozlovskyi, K. Balabukha et al.· Human Resources Management a...· 0 citations
The study found that AI is a strategic technological tool that improves the functioning of organizations and their competitiveness and suggests that organisations invest in AI-powered systems, increase the digital skills of their workforce, and create supportive policies to enable efficient adoption of AI technologies...
Amaihian Augusta Bosede, Harry Lydia Ineba Decster, O. Oluwasanmi et al.· Global Journal of Artificial...· 0 citations
: This paper studies the impact of artificial intelligence (AI) investment on the productivity of UK enterprises and explores the different performances of AI in cities of different sizes at the regional level. Based on city-level Gross Value Added (GVA) data provided by the UK Office for National Statistics (ONS), thi...
Aoran Su· Proceedings of the 1st Inter...· 0 citations
Background: The transformation of businesses resulting from the implementation of artificial intelligence (AI) is currently underway. A research gap lies in the absence of research examining the impact of AI on logistics companies from the perspective of its effect on their business models. Methods: Logistics companies...
Roman Chinoracký, Rebecca Neumannová, Natalia Stalmasekova et al.· Logistics· 0 citations
We use cookies to run the site and, with your consent, for analytics and to show ads.
See our Cookie Policy.