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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

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Zanira Fahad

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Review Open access Sep 2026

ARTIFICIAL INTELLIGENCE-DRIVEN DIGITAL MARKETING STRATEGIES AND THEIR IMPACT ON BUSINESS PERFORMANCE: AN INFORMATION TECHNOLOGY AND MANAGEMENT PERSPECTIVE

Artificial intelligence (AI) is changing the face of digital marketing in several ways, such as the ability to analyze customer data, customize marketing communication, automate processes, predict consumer behavior, and optimize strategic decisions. The purpose of this review is to discuss the contribution of AI-based...

Zanira Fahad, Fahad Saleem Dodhy · 0 citations

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