LLMAdBench: A Human Preference Benchmark for Advertising in LLM Responses
Inserting advertisements (ads) into consumer-facing LLM output is emerging as a new business model, but there is little shared evidence on how such ad insertion should be evaluated or how it affects user preferences. We introduce LLMAdBench, a human-preference benchmark for studying advertising in LLM-generated content...
Rui Ai, Yu-Qing Liu, Si-Tao Qiu et al.
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