Author

Stephen Ehilenomen Aifuwa

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Review Open access Sep 2026

A Strategic Leadership Model for Data-Driven Decision-Making, Business Analytics, and Marketing Strategy Development

The findings suggest that a data-driven leadership model, supported by cross-functional collaboration and a strong organizational culture, is crucial for sustained business growth.

Stephen Ehilenomen Aifuwa · IIARD International Journal... · 0 citations