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Solomon Doe Adjaottor

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#explainable ai Open access Sep 2026

Marketing Analytics for Gastrointestinal Cancer Prevention and Early Detection: Emerging Trends, Analytical Frameworks and Research Directions

Gastrointestinal (GI) cancers, such as colorectal, gastric, liver, pancreatic, and oesophageal cancers, continue to represent a serious public health concern because of their high prevalence and mortality and frequent delayed diagnosis. The evolution of marketing analytics offers new opportunities to address existing b...

Isaac Amornortey Yowetu, Julian Jepkogei, Solomon Doe Adjaottor · 0 citations

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