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Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

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Shofy Mazaya Siregar

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Review Open access Aug 2026

MICRO-SEGMENTATION AND CUSTOMER PERSONALIZATION IN THE AGE OF AI AND BIG DATA

This conceptual study examines the transformation of marketing strategies through micro-segmentation and customer personalization in the era of Artificial Intelligence and Big Data. The rapid development of AI and Big Data analytics has fundamentally transformed contemporary marketing practices, yet the integration of...

Ummu Salmah Tanjung, Shofy Mazaya Siregar, B. Sembiring · 0 citations

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