CognitiveCPQ: A Graph-Based Reinforcement Learning Framework for Autonomous Constraint-Aware Enterprise Deal Optimisation
Configure-Price-Quote (CPQ) systems are central to enterprise B2B sales execution, yet most deployments remain rule-based and deterministic, unable to learn from deal outcomes. This paper presents CognitiveCPQ, combining a Heterogeneous Constraint Graph (HCG) with Proximal Policy Optimisation (PPO) for autonomous, cons...