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M. F. Chadafi

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#software testing Review Open access Sep 2026

Pengaruh Electronic Word of Mouth, Trust, dan Brand Ambassador terhadap Pembelian Ulang Produk Glad2Glow pada Marketplace

This study aims to analyze and examine the influence of Electronic Word of Mouth, Trust, and Brand Ambassadors on the repurchase decision of Glad2Glow products on Marketplaces in Bireuen Regency. The background of this research is based on the phenomenon of shifting consumer shopping behavior towards digital platforms,...

Jihan Suhaila, Khairul Aswadi, M. F. Chadafi · 0 citations

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