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Open access Oct 2026

Creative Self-Efficacy, System Assurance, and Continued-Use Intention for AI-Enabled Design Tools: A Dual-Path Model Among Design Students

Design students increasingly use generative AI tools, yet post-adoption research has not differentiated the beliefs associated with continued use in open-ended creative work. This study proposes a dual-path model organizing post-adoption beliefs by source and function: AI-assisted creative self-efficacy refers to the...

Lu Feng, Wei-Feng Hu · 0 citations

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