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Author

Krittin Pachtrachai

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Preprint Jul 2026

Large Behavior Model: A Promptable Digital Twin of the Retail Customer

The results demonstrate that behavioral knowledge encoded in transaction histories can be effectively learned by language models, providing a scalable foundation for customer digital twins and behavior simulation.

Wachiravit Modecrua, Krittin Pachtrachai, Touchapon Kraisingkorn · 0 citations

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