Pengaruh Promosi Digital Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Konsumen Pada Wisata Kuliner Bakso Kribo Di Kota Bogor
This study aims to empirically examine the effect of Digital Promotion and Service Quality on consumer Purchase Decisions at the Bakso Kribo outlet in Bogor City. This research uses a quantitative approach with data collection methods through the distribution of Likert-scale questionnaires. Sampling was conducted using...