Analysis of Generative AI Acceptance Using the Technology Acceptance Model (TAM) at Universitas Merdeka Madiun
The findings indicate that Perceived Usefulness is reflected in enhanced efficiency for reference searching and academic task completion, and Perceived Ease of Use is manifested through intuitive user interfaces, although effective prompt engineering skills remain unevenly distributed.
Rhenaldi Prihat Sukoco, Harianto Harianto, Agus Wiyaka et al.
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