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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

Author

Ghuzzi Ali Mohammed Al-Ghuzzi

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Open access Jul 2026

Leveraging artificial intelligence for business sustainability through mediating effect of marketing innovation strategies and environmental management

The objective of this study is to examine how artificial intelligence (AI) enabled digital strategy causes to improve business sustainability through marketing innovation and environmental sustainability in United Arab Emirates (UAE). Data collection and analysis used structured questionnaire to gather data from 278 ow...

A. Aljumah, M. Nuseir, G. El-Refae et al. · 1 citation

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