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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

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Fabiant Bernoldy

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Conference Open access Aug 2026

Digital Twins and FOMO Messaging Impact Consumer Behavior in Investment E-Commerce Platforms

Findings indicate that FOMO-based push notifications achieve high engagement rates among correctly profiled users, suggesting a positive relationship between personalized urgency messaging and short-term investment action.

Fabiant Bernoldy, L. W. Evelina · 0 citations

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