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Author

Evelyn N. Asare

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Review Open access Sep 2026

Driving SME Performance in the Global South: A Systematic Review of Relational CRM Mechanisms, Outcomes, and Future Research Directions

Purpose: This systematic literature review synthesizes research from 2017 to 2025 on relational customer relationship management (CRM) within small and medium-sized enterprises (SMEs) across the Global South. It investigates the relational mechanisms through which CRM practices affect SME performance, accounting for th...

Evelyn N. Asare, Nlary Jerry Joseph · 0 citations
Review Open access Sep 2026

A Risk-Based Approach to Financial Implications of Procurement Fraud in Public Health Facilities

Procurement fraud significantly threatens healthcare delivery in developing economies, yet its financial impacts are underexplored This study examined procurement fraud in public health facilities across Ghana’s Bono Region, using the fraud triangle and fraud diamond theories A survey of 240 staff from procurement, fin...

Johnson Nsowah, Augustine Anane, E. A. Afoakwah et al. · 0 citations

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