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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

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Dandan Liu

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#small language model Open access Sep 2026

Should Ads Be Assertive? A Meta-Analytic Review of the Effects of Assertive Language on Perceived Freedom Threat, State Reactance, and Persuasion Outcomes

Advertising messages often use assertive language to capture consumer attention and drive behavioral compliance, yet empirical evidence for its effectiveness remains inconclusive and contradictory across studies and contexts. This meta-analytic review synthesized 142 samples examining the effects of assertive language...

Tsz Hang Chu, Dandan Liu, Hongyuan Gan · 0 citations

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