This study investigated how marketing strategies and social influences create psychological "pull" factors that shape consumer behavior regarding Pop Mart blind box products among Malaysian young adults. Grounded in the Stimulus-Organism-Response (S-O-R) framework, the research examined the direct effects of two indepe...
D. Kee, Ayumi Hayana Azhar, Shi Thing Aw et al.· Journal of the Community Dev...· 0 citations
Findings indicate that Personalised Learning, Intelligent Feedback and AI-Driven Assessment & Learning Analytics significantly and positively affect university students academic performance.
D. Kee, Zhe-Tee Min, Tasnim Amani Abdul Razak et al.· Asian Pacific Journal of Man...· 0 citations
ChatGPT can support students by improving learning efficiency, providing quick access to information, and assisting with academic tasks and mediates the relationship between ChatGPT usage and academic performance.
Kok Ban Teoh, Rudresh Pandey, Meng-Ge Zhang et al.· Asian Pacific Journal of Man...· 0 citations
It is concluded that ChatGPT has significant potential to complement traditional learning methods, provided it is used responsibly, and offers valuable implications for educators and policymakers in integrating AI tools effectively into educational settings.
H. Ibrahim, Dr. Rudresh Pandey, Nureen Waheda binti Mohd Nazdir et al.· Asian Pacific Journal of Man...· 0 citations
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