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Christos N. Pitelis

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Open access Jul 2026

Orchestration Theory of the Multinational Enterprise in Digital Platform and AI Ecosystems

It is argued that modern MNEs are best viewed not simply as organizations that internalize transactions, but as focal firms that orchestrate globally distributed systems of resources, capabilities, partners, and complementary assets.

David J. Teece, Christos N. Pitelis · 0 citations

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