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Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

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Chorrie Elysa Gurning

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Open access Sep 2026

The Role Of Ewom, Brand Image, And Personal Selling In Purchasing Decisions

This study investigates the effects of Electronic Word of Mouth (eWOM), Brand Image, and Personal Selling on purchasing decisions at PT Columbus Sarana Mandiri Solo. A quantitative study using a causal associative design was conducted involving 96 respondents selected through purposive sampling. Data were gathered usin...

Ratna Tria Handayani, Chorrie Elysa Gurning, M. Yulianto et al. · 0 citations

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