Author

Ceyao Zhang

The Chinese University of Hong Kong, Shenzhen

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Jul 2026

PILA: Plug-and-Play Insertion for LLM-native Advertising

Experiments across diverse upstream models show that PILA consistently improves ad effectiveness while preserving response quality, highlighting its promise as a practical solution for LLM-native advertising.

Zhaowei Zhang, Yuhan Fu, Yihang Zhang et al. · arXiv.org · 3 citations

Review Open access Jul 2026

Exploring Large Language Model‐Based Intelligent Agents: Definitions, Methods, and Prospects

An organizing framework for understanding LLM‐based agents is established, systematically deconstructing both single‐agent and multi‐agent systems into their core components, and the architectural principles and key mechanisms that underpin their intelligence are analyzed.

Yuheng Cheng, Ceyao Zhang, Zhengwen Zhang et al. · WIREs Data Mining and Knowle... · 2 citations