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Budi Prijanto

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Review Open access 2026

From Intention to Use: Examining Artificial Intelligence Adoption in Indonesian Accounting Education Using the UTAUT Model

The results of the study show that performance expectancy, effort expectancy, and social influence have a positive and significant effect on behavioral intention in using AI, which suggests that intent of use is a major factor driving the actual use of AI in accounting learning.

Budi Prijanto, Revalina Putri Widiyatmoko, A. Sari · 0 citations

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