Badari Udupi Bindumadhav

Temporal Moment Generation: A New Recommendation Task and Cost-Efficient Distillation for Outbound Marketing at Scale

Outbound marketing at scale relies on content-first programs and item-ranking pipelines that match a fixed catalog to recent activity, missing the long-horizon interests and seasonal context (e.g., back-to-school, Earth Day) that make a message relevant. Missing these signals has played a key role in engagement decline...