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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

Author

B. Haryanto

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2 papers indexed here

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Open access Oct 2026

Achievement Orientation, Personalized Experience, and Social Interaction as Drivers of Purchase Intention: The Mediating Roles of Personal Fulfillment and Social Connectedness in Digital Commerce

The rapid expansion of digital commerce necessitates engaging consumer experiences beyond functional transactions, highlighting gamification as a critical digital marketing mechanism. This study investigates the impact of gamified experiences on consumers’ Purchase Intention, specifically examining the mediating roles...

Hendri Triyanto, B. Haryanto, Fabian Dzaky Arrayan · 0 citations
2026

Revitalizing Papua’s Economy Through Digital Tourism: A Strategic Approach to Enhancing Visitor Engagement

Tourism digitalization has become an important strategic tool for enhancing destination competitiveness, particularly for emerging destinations such as West Papua that face visibility and accessibility challenges. Despite its rich tourism potential, the region continues to experience limited promotion and suboptimal us...

Cheryl Marlitta Stefia, Sabda Aji Kurniawan, B. Haryanto et al. · 0 citations

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