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Author

Anissa Bunga Hanifah

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Open access Sep 2026

GOPAY USER EXPERIENCE: A BENCHMARK-BASED EVALUATION USING THE USER EXPERIENCE QUESTIONNAIRE

The growing adoption of digital wallets underscores the importance of systematically evaluating perceived user experience. This study assesses GoPay using the standardized User Experience Questionnaire (UEQ) benchmark framework to identify strengths and priorities for improvement across pragmatic and hedonic dimensions...

Florentina Yuni Arini, Muhammad Ramzy Basysyar, Lafifa Linta Qisisin Andayani et al. · 0 citations

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