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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

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Akhmad Ardhika Naufal Fernanda

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Conference Open access Aug 2026

DIGITAL INVESTMENT AND FIRM PROFITABILITY: A TIME-LAGGED MEDIATION ANALYSIS IN EMERGING MARKETS

Digitalization has brought fundamental changes to the way companies operate. However, in practice, technology investments often do not immediately result in increased profits. This phenomenon is known as the Digital Productivity Paradox. In this study, it aims to examine the effect of digital investment on corporate pr...

Akhmad Ardhika Naufal Fernanda, R. Maulana, Shafdiar Gustira · 0 citations

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