This study examines the effect of price, product quality, and location on the purchase decision of mie soun consumers at UD Putra Tunggal, Mergoluweh Village, Tulung District, Klaten Regency. The growth of micro, small, and medium enterprises (MSMEs) in Central Java has been significant, reaching 197,539 units in 2025,...
Ahmad Nurul Chikam, L. Anggorowati, L. Rahayu· Jurnal Publikasi Sistem Info...· 0 citations
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